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Mercruiser Sterndrives
Mercruiser Marine, founded in 1939, is a division of Brunswick of Lake Forest, Illinois, in the United States. Mercruiser provides engines for private, commercial and government sales. Mercruiser also has its own line of racing engines tailored for power and speed. The company's primary business is outboard motors. Mercruiser Outboards, 30 Hp and less, are made by Tohatsu in Japan.[1] Mercruiser Marine builds 40, 50 and 60 horsepower outboard motors in Suzhou, China.[2] Mercruiser also manufactures engines over 75 horsepower in their Fond du Lac, Wisconsin hub in the USA.

The company began when engineer Carl Kiekhaefer purchased a small outboard motor company in Cedarburg, Wisconsin. Kiekhaefer's original intention for the Kiekhaefer Corporation was to make magnetic separators for the dairy industry. The purchase included 300 defective outboard motors. Kiekhaefer and a small staff of employees rebuilt the motors and sold them to Montgomery Ward, a mail-order company. The motors were much improved, so the buyer purchased more. Kiekhaefer designed motors that withstood the elements better than his competition and called the motor Mercruiser after the Roman god.[3] Kiekhaefer took more than 16,000 orders at the 1940 New York Boat Show.

Read the full history of Mercruiser at Wikipedia by clicking here.


Mercruiser in the News
Read the latest news articles about Mercruiser brands on our News page.
Top News Items

2009 Monticello River Yachts Values, Specs and Prices
Between 52 to 70 feet in length, the vessels of Monticello River Yachts are built on aluminum hulls. Powered by capable Mercruiser marine motors, other equipment houseboat buyers will find Monticello ... continued..
1995 Dixie Marine Inc Values, Specs and Prices
Featuring center consoles and bowriders, Dixie Marine Incorporated powerboats can feature propulsion from either stern drive Mercruiser engines or outboard marine motors. After 1995, Dixie Marine ... continued..
Top officer fired at Marine infantry battalion in California
(Lance Cpl. Keegan Jones/Marine Corps) The commander of an infantry battalion in California was relieved of his command on Tuesday. Lt. Col. Christopher O’Melia was fired from his role as ... continued..

Latest Mercruiser Videos
Check out all the latest Youtube videos about Mercruiser brands on our Videos page.

MerCruiser Alpha One Outdrive removal and installation tips that Show you detailed assembly of the gear shift position and shift cable on re-assembly. continued..
Removal of a Mercruiser outdrive from a 5.7 liter 1989 Wellcraft Eclipse 233 xl. continued..
Learn how to Change Mercruiser Bravo Stern Drive. Follow the step-by-step process and do it yourself. Its easy and its simple - continued..

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